Krystal Martz

04 Marketing 
& Business Intelligence

Krystal Martz

Director, Research, Business Intelligence & Strategic Initiatives

Krystal Martz provides research, data analysis and business intelligence support across JAXUSA’s business development, marketing and talent teams, advancing data-driven strategies that support the region’s economic growth. Martz holds degrees in industrial/organizational Psychology from the University of North Florida and from the University of New Haven. Her work spans competitive analysis, market research and strategic initiatives that inform how JAXUSA positions the Jacksonville region to site selectors and corporate decision-makers.
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